Is social media marketing shifting towards Insta?

 Social Media Marketing has become an integral domain to promote and create brand awareness for your product. Digital agencies rely heavily on this marketing strategy. It garners a bigger set of audiences that could be interested in your product.

But, promoting it on the right social media platform is crucial. Of late, the paradigm is shifting to Instagram and more agencies are finding better ways to promote their clients through it.

“A picture is worth a thousand words”,  aptly describes the approach that Instagram follows. With about 1 billion active users on the platform, it is soon becoming the favorite social media platform.

In today’s time, everyone is on Instagram from businesses, users, and even their pets. People just like to see what others are up to.

But wasn’t this feature already available on the other social media platforms?

What makes this different?

Yes, surely it was.

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