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Showing posts from August, 2022

Online Retailer Conference & Expo Round-up 2022: Insights from Australia’s Largest eCommerce Event

  The Australian eCommerce market is expected to register a CAGR of 13.7% during 2022-2027 . Events like Online Retailer Conference & Expo Conference & Expo play a vital role in further facilitating this growth and providing retailers and brands with solutions to grow their business. Considered as Australia’s biggest eCommerce event, the Conference offered the perfect networking opportunity for eCommerce brands and retailers to connect with global leaders, explore the latest technology, and find solutions for their business. What is Online Retailer Conference & Expo? The  Online Retailer Conference & Expo  by Australia Post is Australia’s largest and the most happening eCommerce event. Leading eCommerce brands, marketers, and retailers engage in this event from various industries, including Fashion and Apparel, B2B Services, Games, Personal and Recreational Goods, and more. The event features a plethora of learning and networking opportunities, including w...

Digital Marketing-How it Benefits Business-SEO Companies in Mumbai

  Digital marketing  means the use of digital channels to showcase or market products and services of any businesses to reach to their potential clients with the use of the internet. It is a form of online marketing. It gives the brand an identity.  Typically, digital marketing refers to marketing campaigns that appear on a computer, phone, tablet, or other form of electronic devise.  In today’s world Digital marketing has become a very important strategic investment for any business. All top  SEO Companies in Mumbai , use digital marketing as a way to promote their products. accordingly , there are various forms of digital marketing such as social media, paid social media ads, video, display ads, email marketing etc.     Various Types of Digital Marketing Channels   Search Engine Optimization (SEO) Search Engine Optimization (SEO) is an online marketing strategy of creating the content for online viewers in such a way that the search engines...

Reach New Audiences with Video Ads on Meta

  A strong video ad campaign is one of the most successful approaches for digital marketers to increase interaction, highlight a brand, and attract users on the Meta Family of Apps. Meta established the video-on-demand service Facebook Watch in 2017 after recognising the trend that people adore and are willing to interact with authentic advertising.  Nearly five years since launch, every single month over 1 billion Facebook users watch videos on Facebook Watch. Additionally, video advertisements receive twice as many clicks as image advertising, resulting in twice as much interaction with your ads. What is a Video Ad on the Meta Family of Apps? To convey messages about your business or advertising campaign, you can use video commercials. They are stronger & faster in delivering a narrative or a message compared to the single image or static advertisement. In other words, video commercials are fantastic at letting you showcase your company in interesting ways, highlight dis...